Our annual Book of Lists issue is often considered one of the most entertaining of the year - not only for the readers, but also, and perhaps even more so, for the reporters and editors.
It isn't every day that PRWeek gets to take a snarky and irreverent approach to the news, or feature mainstream characters like Mel Gibson, Lindsay Lohan, and Paris Hilton on its pages. In the never-ending crop of year-end issues that are published this month, we'd ...