KANSAS CITY, MO: Tax-service company H&R Block has hired Shift Communications as its content strategy agency.
Shift will lead social media and content initiatives for H&R Block's “Block Talk” blog, working to grow its audience and establish it as a go-to destination for tax-related content and personal finance information.
“They are our partner in developing this content strategy, not only in implementing it, but in helping us grow it and mature it over time so we reach our objective, which is ...