CHARLOTTE, NC: The National Hispanic Entrepreneurs' Organization (NHEO) is in the midst of a national awareness campaign for the organization, and introduced a team of ambassadors from around the country who will spread the group's message.

Targeting students and young entrepreneurs, the campaign is working to "build the next generation of social leaders," said Juan Pablo Giometti, founder of NHEO, which launched in 2009. "We have an awareness campaign, but part of [the ambassadors'] role is they are ...