BOSTON: Her Campus, an online community for female college students, has teamed up with Kimberly-Clark's new U by Kotex brand to launch College Fashion Week 2012.

The concept for the event was created by Windsor Hanger, Her Campus co-founder, president, and publisher, who was inspired to develop College Fashion Week after seeing fashion events during her undergraduate years at Harvard University.

To raise awareness of four fashion events in Boston; Ann Arbor, Michigan; Raleigh, North Carolina; and Santa Barbara, California, Her Campus is ...