BOSTON: Her Campus, an online magazine for female college students, partnered with technology company Intel Corporation for an event-driven campaign over the past two months.
The companies developed the “Mobile Manners” effort to educate college-aged women about second generation Intel Core processors, as well as the importance of mobile etiquette, said Windsor Hanger, co-founder, president, and publisher of Her Campus. The initiative, which ended Saturday, was the Web publication's first technology-based campaign, she added.
Intel conducted a mobile etiquette survey earlier ...