NEW YORK: Publishing company HarperCollins, a News Corp. subsidiary, issued an RFI on Monday to find an agency to support its communications efforts.
According to a document obtained by PRWeek, HarperCollins is seeking an agency to strategize its external and internal communications and messaging. The budget for the account will be $120,000 for a year-long partnership.
The document also states that HarperCollins is looking for a firm that can help the company adjust to increases in digital business in the publishing industry.
“We ...