Marketers will need to rethink the balance between security protocols and the free-flowing nature of their marketing plans in light of this week's hacking incidents targeting Burger King (pictured), Jeep, and other top brands.
On Monday, Burger King's Twitter account was hacked to say that the fast-food chain was sold to McDonald's “because the Whopper flopped.” The next day, Jeep's Twitter account announced that the company had been bought by Cadillac. It also posted an image of a man doing ...