WASHINGTON: The European Union is seeking some private-sector US advice before re-launching its international antitobacco push.
Executives from the DC office of Golin/Harris International were invited to a meeting in Rome last month with health commissioners from member countries. The agency has worked with the American Legacy Foundation's Truth campaign since it debuted four years ago, and recently became the group's AOR.
The EU launched a three-year, $16 million "Feel Free to Say No" antitobacco campaign earlier this year to widespread condemnation ...