Along with the actual shuttle, NASA must also tend to the media when launches are postponed

Imagine inviting tens of thousands of people to an event that gets canceled. For NASA public affairs officials accommodating media and VIPs at space shuttle launches in Cape Canaveral, FL, it happens all the time.

At the planned Sunday, August 27 launch of STS-115, for instance, which will deliver important solar panels to the International Space Station, PRWeek was given an inside view on PR and ...