TORONTO: Four Seasons Hotels and Resorts has selected Zeno Group as its US PR AOR after a review.
The company held the agency search to find a firm that was more social media savvy than incumbent PRCo USA, which it had worked with since 2004, said Sorya Gaulin, director of global corporate PR and social media at Four Seasons. She added that the company still works with PRCo in London, Munich, France, Moscow, and Milan.
Gaulin said Four Seasons selected ...