SAINT PAUL, MN: Kohnstamm Communications has hired Greg Zimprich, former director of brand PR at General Mills, to serve as SVP of agency operations and strategic insight, effective November 5.
In the newly created role, Zimprich, who worked at General Mills for 19 years, will report to president and CEO Josh Kohnstamm. Zimprich will oversee all 18 staffers at the firm.
“C-suites were non-believers in social media before he showed how it could be done. He transformed General Mills, and now ...