OTTAWA: Fleishman-Hillard Canada is joining the ranks of PR firms with election Web sites, with its own at election08.fleishman.ca. Sixteen of the agency's executives are now blogging about the election from offices from across Canada.

For previous elections, Fleishman had its own version of a “war room”, where staff would produce up to a four-page report for various clients about key election issues that might impact their businesses.

“But we weren't taking full advantage of our talent ...