SAN FRANCISCO AND NEW YORK: The economic crisis affecting the financial services market is causing PR firms in multiple industries to be cautious in their outlook.
Lisa Sepulveda, CEO of Euro RSCG Worldwide PR, said the agency hasn't seen much in pullbacks, but overall clients and agencies are more deliberate in approving 2009 plans.
“As clients are watching the economy, they are thinking about ways to get the most for their money,” said Sepulveda.
Because the tech sector was ...