Financial practices highlight their value in crisis
Agencies have been watching the financial markets for months, and corporate practices kicked into high gear in response to the upheaval on Wall Street.
“The crisis has created a major opportunity for smart financial pros to get into the story and provide insight and commentary,” notes Richard Dukas, president and CEO of Dukas Public Relations. The firm represents a number of financial clients, including hedge funds, investment banks, advisory firms, brokers, and economists.
He notes that it's ...