Bob Feldman is not one to follow a predictable path. After an early career in the agency world - highlighted by eight years as CEO and president of GCI Group - he shifted to DreamWorks Animation as the company's first corporate communications head.

He now helms Feldman & Partners, a corporate consultancy he founded in March 2007. Its goal, broadly speaking, is to help organizations get more out of their communications function. Clients include CA, Amgen, The Home Depot, and ...