DENVER: Examiner.com hired Ogilvy PR as its US AOR for strategic communications, including building awareness of the brand and some consumer-focused PR.
The appointment ends a lengthy agency search that started back in 2009 when an RFP was issued to eight agencies, three of which made it to the final selection process last year, said Examiner.com SVP of content and marketing Suzie Austin.
Edelman and Gyro:HSR were two of the final three candidates for the work, said Austin. The account didn't have ...