NEW YORK: Baked-goods company Entenmann's will continue to work with the social media agency responsible for the recent Casey Anthony Twitter gaffe conducted in its name.
Casey Anthony, who was accused of murdering her 2-year-old daughter three years ago, was acquitted on July 5 after a controversial trial. Following the announcement of her verdict, “#notguilty” became a trending hashtag on Twitter throughout the day and Entenmann's attempted to piggyback on the publicity.
It referred to the trial on its Twitter page, causing a severe backlash ...