PARSIPPANY, NJ: Eggland's Best named Coyne PR its AOR, following a review that included four-year incumbent Weber Shandwick, confirmed CEO Charles Lanktree.
The company launched the “low-key review” this past October, involving Weber Shandwick, a couple of undisclosed agencies, and Coyne, which Lanktree said his team got to know via a program it had worked on with a Coyne client.
He said that for the past 14 years - even during the egg recall in August - sales have increased ...