A little-known PR firm in Birmingham, AL, allegedly pays a freelancer to pen positive stories about former HealthSouth CEO Richard Scrushy, and mild hysteria erupts in pockets of the PR industry.
Yet another firm implicated in circumventing journalistic processes, casting a foul light on the underbelly of this misunderstood and underappreciated profession, say those outraged by the claim.
Meanwhile, the business journalistic equivalent of a rave in last week's Economist seemingly provoked only quiet reflection, though no doubt it was avidly read. ...