As digital media prompts communicators to alter how they work, leading PR pros joined Rose Gordon in New York for this Taylor-sponsored roundtable to discuss how they leverage, monitor, and tackle the new landscape.

Participants
Andrew Bowins, SVP, group head, external comms, MasterCard
Andrew Cutler, executive/internal comms manager, BMW of North America
Corey duBrowa, SVP, global comms and international public affairs, Starbucks
Sabrina Dupre, director of global corporate comms, The Estée Lauder Companies
Ben Edwards, VP, digital strategy ...