Client: Nature Valley (Minneapolis, MN)
Agency: Cone Communications (Boston, MA)
Campaign: Preserve the Parks / Nature Valley Trail View
Duration: March 8, 2012 – April 29, 2012
Nature Valley and AOR Cone Communications kicked off the company's annual Preserve the Parks program this year by launching “Trail View,” a digital platform that gives consumers panoramic views of more than 300 miles of trails in the Grand Canyon, Yellowstone, and Great Smoky Mountains national parks. ...