NEW YORK: Unified marketing agency Definition 6 has acquired Synaptic Digital, an earned media and content distribution company, expanding the firm's global reach and increasing its revenue to in excess of $45 million.
The acquisition nearly doubled the staff of Definition 6 to more than 200, and enhanced the firm's content marketing and content distribution abilities, such as broadcast and post-production, social media, and technology support.
As a result of the deal, Definition 6 also now has international reach, which will help the agency deliver ...