Over the past few months, there have been a number of discussions about whether the future of digital presence is in fact a “headless” one, i.e., one without a central hub like a homepage. Both Edelman Digital's director of insights Steve Rubel and technology journalist/author Paul Gillin (among others) have championed the idea. In the midst of those discussions is a bit of a change being noticed in the world of advertising, where companies are increasingly driving those that are ...