There are certain traditions or practices in the PR industry that we take for granted. But quite often they start with one person's vision. We lost two people this week, Betsy Plank and Lee Levitt, both professionals in their 80s, both beloved and admired by colleagues and industry leaders— and both pioneers in their own specific ways.
Plank was previously external relations director at Illinois Bell, the first woman at the company to run a division. But her passion was for ...