Consumer communications pros joined Rose Gordon in Chicago for this Edelman-sponsored roundtable to discuss how they ensure teams come up with the big idea that engages and excites stakeholders.

Participants
Jory Des Jardins, cofounder, BlogHer
Susan Henderson, SVP and CCO, Rite Aid           
Farley Kern, VP, corp. comms, Hyatt Hotels Corp.                 
Jennifer Love, MD, consumer practice, Edelman 
Cheryl Pearson-McNeil, SVP, public affairs and government relations, Nielsen Co.
Doug Spong, CEO, Carmichael Lynch Spong      
Renee ...