ROUND ROCK, TX:  Dell is toning down the "pink" on its new site targeted to women, Della, following criticism that it pandered to female stereotypes.

 

The new site, which soft launched April 30, was intended to promote the Inspiron Mini 10 netbooks, but drew ire from top-tier media and female consumers for content that some said painted women as having little tech savoir faire.

 

"Once you get beyond how cute they are, you'll find that netbooks can do a lot more than check ...