The bread and butter of any journalist's reportorial repertoire, a leaked memo often casts a company or organization in a stark, self-critical light.
Often, leaks come from opponents of the company's current strategy (disgruntled or rogue investors, unaffiliated critics, or bored workers). Sometimes it's the company itself that leaks, when some gain can come from it.
Wal-Mart is the most recent company to get the former treatment, with a memo prepared by former ad agency GSD&M leaked to The New York Times ...