General Motors and Skype are just two of the major companies that filed an IPO in 2010 and, as the market returns to a sense of normalcy after a fallow period, communications around IPOs is being increasingly scrutinized.

On July 16, software company QlikTech went public, celebrating listing day with NASDAQ, and working with PR AOR MS&LGroup before and during the IPO process.

Douglas Laird, global marketing VP, and Maria Scurry, executive director of global PR, both joined QlikTech about ...