Looking back on the life of publicity maven Jim Moran (see
Analysis, p13), one question immediately comes to mind: is the golden
era of publicity stunts over?
Looking back on the life of publicity maven Jim Moran (see
Analysis, p13), one question immediately comes to mind: is the golden
era of publicity stunts over?
Moran, who died in October, mastered the art of chutzpah. Unfortunately,
the wit and creative flair he brought to the profession - such as
selling a refrigerator to an Eskimo, literally changing horses midstream
to ...