CHARLOTTE, NC: The Charlotte Regional Visitors Authority is rolling out a tourism campaign, and has tapped Eric Mower and Associates to handle its advertising and digital marketing.

The Charlotte Regional Visitors Authority's in-house team will execute PR for the summer initiative, called "Charlotte's got a lot," in order to attract travelers to the North Carolina region.

"We selected Eric Mower and Associates due in large part to their vast experience and knowledge working in the hospitality industry, and specifically with destination ...