A recent application launched by The New York Times, based on data from the Census Bureau, provides more than just fun facts to share ­– it's a goldmine of information for marketers and PR professionals.

The app launched for the Times' project “Mapping America: Every City, Every Block” is based on data from the American Community Survey estimates conducted by the Census. While it's not official census data, it is the first time estimates of this kind have been released for ...