TUCKER, GA; Mobile accessories brand Case-Mate recently hired Kaplow PR as its AOR. Throughout the one-year contract, Kaplow will be tasked with positioning the brand as a leader among producers of fashion-forward mobile technology accessories within the US and Canada.
According to Shannon Swallow, VP of global marketing for Case-Mate, the brand issued an RFP in October 2010 to a select group of six agencies. After a multiple-round process, Kaplow won the account and began work as AOR in January.
Kaplow ...