BOSTON: Carol Cone will step down later this month as chairman of the firm she founded 30 years ago. Cone's firm built its reputation on consumer marketing and helping corporations and organizations build cause branding and corporate responsibility initiatives. Clients have included the American Heart Association, Timberland, Avon, and ConAgra Foods.

Jens Bang, CEO since 2005 and president since 1999, remains as CEO. “Carol is an entrepreneur who successfully blended business strategy, social needs, and a strong personal passion, and we ...