In recent weeks, there's been a flurry of coverage on how candy sales are surging despite the economic downturn.

Yet, industry insiders say that while the confection business is surviving the economic downturn, it is not exactly thriving.

“It makes for a great story, but I'm not sure that's the truth behind the industry,” says Bernard Pacyniak, editor of trade outlet Candy Industry. “There may be pockets that are doing well, but it's not recession proof – at best it's ...