Pajama parties. One-month paid sabbaticals. All-expense paid weekend getaways. Pat McNamara, president of Apex Public Relations in Toronto, spoke to PRWeek about the importance of staff perks and why things would have to become really ugly before she'd ever consider scaling back the aforementioned incentives, as well as why goodbye lunches are overrated and where she sees an opportunity to save money.

Apex is known for its employee incentives. What are some of the biggest?
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