PR Team: Bill Scannell (San Jose, CA)
Campaign: Boycott Delta
Time Frame: March 2003 - ongoing
PR people will go to great lengths to monitor websites that attack their company. But one practitioner recently took great lengths to launch a media campaign to attack Delta Air Lines, and stop what he feels to be an invasion of privacy: the second Computer Assisted Passenger Prescreening System, also known as CAPPS II.
Bill Scannell, a software company communications director who splits his time between San ...