Ever want to immerse yourself in the ocean with an oxygen tank strapped to your back? Well, 75 million Americans say they do - or they’d at least like to learn more about scuba diving. That’s why the Diving Equipment and Marketing Association (DEMA) hired Formula PR to reach these potential divers.

Ever want to immerse yourself in the ocean with an oxygen tank

strapped to your back? Well, 75 million Americans say they do - or

they’d at least like to learn more about scuba diving. ...