ST. PAUL, MN: Deluxe Corporation, which produces checks, is leveraging online videos from College Humor in a new campaign, "Stand Up for Your Right To Write Checks," targeting consumers, banks, and retailers. The campaign encourages consumers to write checks as a form of payment, retailers to accept checks, and financial institutions to make sure they offer checks to new customers.

The goal of the campaign "is to help our clients—the financial institutions—and the customers of our clients to understand ...