California tobacco program offers $1 million PR contract
SACRAMENTO: The California Department of Public Health plans to issue an RFP on September 17 for a $1 million annual PR contract for its tobacco control program.
The state agency, which was established by the Tobacco Tax and Health Promotion Act, hired The Rogers Group in 1994 as its PR AOR, said Colleen Stevens, chief of the media campaign unit for the California Tobacco Control Program.
Although the contract went up for bid in 1999 and ...