NEW YORK: Burson-Marsteller has turned its attention westward with two executive hires that will be based in San Francisco.
Burson appointed Ogilvy & Mather West President Michael Law to serve in the newly created role of US president as of February 1 in an effort to bolster the firm's West Coast presence.
Law will report to Burson US CEO Dave DenHerder. The move will help the firm strengthen its management structure across the country, DenHerder said.
“If you look at it ...