OAKLAND, CA: Clorox Company's Brita launched a new national campaign to encourage students to find creative solutions to on-campus environmental issues.
As part of the “College FilterForGood Eco-Challenge” effort, which is supported by AOR Edelman, Brita will provide five college students with $10,000 grants to realize projects to create a more eco-friendly campus.
The initiative builds on Brita's ongoing “FilterForGood” campaign, which launched last year to a general audience and aims to stress sustainability and the need to reduce bottled-water waste.
Drew ...