NEW YORK: The Clinton Global Initiative (CGI), started by former President Clinton to spur actionable solutions to some of the world's biggest problems, has evolved into a launching pad for corporate social responsibility programs and a key opportunity for PR leaders to learn about social issues.
PepsiCo, Microsoft, and Procter & Gamble were among the dozens of companies that announced “commitments” to improve people's lives at the event. PR agency leaders also praised the CGI for its issue-driven agenda ...