While many may think that PR opportunities in Florida are limited to travel and tourism clients, the state is actually vibrant in many other areas, including multicultural, healthcare, public affairs, b-to-b, and technology.
Agency Life
Jorge Ortega, president of the Jeffrey Group, notes that agencies in the state emphasize certain practice areas by region. For example, South Florida firms focus strongly on multicultural; Central Florida, travel and tourism; and Northern Florida, public affairs.
Florida agencies often work with local and ...