LOS ANGELES: Miramax, perhaps Hollywood’s most adept player of the
publicity game, has unleashed its annual assault on Oscar.
LOS ANGELES: Miramax, perhaps Hollywood’s most adept player of the
publicity game, has unleashed its annual assault on Oscar.
Marcy Granata, the studio’s president of publicity and corporate
relations, said the company has begun to develop strategies similar to
those that made Good Will Hunting and Shakespeare in Love big winners on
behalf of The Cider House Rules, The Talented Mr. Ripley (a
co-production with Paramount) and Holy Smoke.
The ...