NEW YORK: The planned 10% workforce cut at McClatchy Co., owners of Knight Ridder, that was announced last week reinforced an uncertain media landscape that might be driving more reporters and editors to pursue positions in the PR industry.
While many journalists ultimately end up in PR, the media industry's troubles are causing some to do so earlier in their careers.
In the greater Atlanta region, journalists seeking PR jobs are becoming so common that Diane Lore, VP of digital media at ...