Exhibiting at a trade show can be a worthwhile investment to stand out from competitors. But it's important to follow some guidelines to keep a trade show appearance from being a very costly mistake.
As a manufacturer of athletic performance apparel, Wacoal Sports Science has exhibited at the Outdoor Retailer Winter and Summer Markets show in Salt Lake City, UT, for the past six years.
To show off the company's fitness apparel, Wacoal makes sure to ...