It's been said that politicians campaign in poetry and govern in prose. Maybe that explains why voters keep hearing nursery-rhyme solutions to enormously complex problems.

 

We're seeing it again in the 2008 presidential election and a host of state and local campaigns. On issue after issue, candidates recite nuance-free slogans in speeches, campaign PR, and advertisements.

 

It's too easy to blame politicians and their marketing handlers for their reluctance to come clean. After all, the main reason that they reduce difficult ...