NEW YORK: Allison+Partners has hired former Euro RSCG Worldwide PR North America president Lisa Rosenberg to serve in the newly created role of chief creative officer, effective March 4.
Rosenberg, who left Euro last May, will report to Andy Hardie-Brown, co-founder and COO of Allison. She will be based in the firm's New York office.
Hardie-Brown met with Rosenberg about two months ago and began developing the chief creative officer position, which he said leverages her “talent, expertise, and background.”
The creation ...