After stints with some of America's most popular brands, eBay's corporate communications SVP looks to bring the famed Silicon Valley company back to relevance.
In 2005, 10 years after its introduction, auctions comprised about 80% of eBay's marketplace. Yet today, 51% of the company's sales are fixed-price purchases, on track to reach 80% based on current trends.
At its analyst meeting in March, eBay announced its plan to focus on what it knows best – the secondary and ...