SANTA CLARA, CA: Visual computing powerhouse NVIDIA, known for developing graphic processor technologies, hired Airfoil Public Relations for corporate communications work.

The job is at least a six-figure annual account, said NVIDIA VP of corporate communications Robert Sherbin. No formal RFP was issued, but six agencies were seriously considered for the piece of work, he said.

“We spoke to a number of agencies informally and formally,” he added. Sherbin led the search.

Previously, NVIDIA employed The Outcast Agency for the work for ...